Services

Performance-Focused Media Buying & Strategy

Paid Ads Management

I plan, launch, and manage paid advertising campaigns across Meta, TikTok, Pinterest, and Native platforms.

This service includes:

Campaign structure and setup
Creative testing frameworks
Audience strategy and segmentation
Ongoing optimization and scaling
Performance monitoring and reporting
Creative feedback loops and iteration

The focus is on building stable, repeatable systems that can scale once performance is proven.

Best for:
Brands and affiliate teams actively spending on paid traffic and looking to improve performance, consistency, and scalability.

Ads Account Audits

I conduct deep audits to identify what’s holding performance back and where improvements can be made.

Audit areas include:

Account and campaign structure
Tracking and attribution setup
Creative performance and fatigue
Spend efficiency and testing logic
Funnel alignment and drop-off points

You’ll receive clear insights and actionable recommendations, not vague feedback.

Best for:
Teams experiencing inconsistent results or preparing to scale.

Affiliate Offer & Market Research

I help identify strong opportunities before ad spend is committed.

This includes:

Offer validation and positioning
Market demand and audience behavior analysis
Spy research and competitor breakdowns
Creative angle and hook identification

Research-driven decisions reduce wasted spend and increase the chances of early traction.

Best for:
Affiliate teams or brands entering new markets or launching new offers.

Creative Strategy & Direction

Creatives are the biggest driver of paid media performance.

I provide strategic direction for:

Ad angles and hooks
Messaging frameworks
Creative testing structures
Feedback for designers and editors

I work directly with your creative team or agency to ensure creatives are built with performance in mind.

Best for:
Teams struggling to find winning angles or scale creatives effectively.

Ad Copywriting & Headlines

Clear, compelling copy supports strong creatives and improves conversion rates.

This service covers:

Headlines and primary ad copy
Hook development
Messaging alignment with audience awareness stages
Copy variations for testing

Copy is written to support performance, not to sound clever.

Best for:
Campaigns needing stronger hooks and clearer messaging.

Landing Pages & Funnel Logic

I design and advise on funnels that align with paid traffic behavior.

This includes:

Landing page structure and messaging
Funnel flow and logic
Alignment between ads and pages
Conversion-focused recommendations

Funnels are built to support testing, learning, and scale.

Best for:
Brands experiencing traffic but weak conversion rates.

Tracking, Attribution & Reporting

Accurate data is essential for good decisions.

I help with:

Tracking setup and validation
Attribution clarity
Performance reporting frameworks
Interpreting data for actionable insights

This ensures testing and scaling decisions are based on reality, not assumptions.

Best for:
Teams lacking confidence in their data or reporting.

Scaling & Systemization

Once performance is proven, I help turn wins into repeatable systems.

This includes:

Scaling frameworks
Creative iteration systems
Documentation of what works
Stabilizing performance at higher spend levels

The goal is long-term scalability, not short-lived spikes.

Best for:
Offers that have traction and are ready to grow responsibly.